It's unfortunate, almost criminal, when perfect tracks never receive the official single treatment. Forever to remain unheard by a majority of the Top 40-addicted public. French DJ David Guetta has experienced a range of success since his debut in 2002, which eventually took off in stride with a Top 10 placement of 2009s "Sexy Bitch" featuring the vocals of Akon.
Since 2009, Guetta has sent collaborations with Usher, Sia and Nicki Minaj into the Top 10 as well, with two of the singles peaking at the number four position. All of the singles, including "Turn Me On" and "Titanium", all appeared on Guetta's fifth studio album Nothing But the Beat, which has sold around 400,000 copies since its release in late 2011.
While many of the official released singles were successful, Guetta still had plenty more dance magic to dish out, but ultimately made the decision to re-release the album a year later with singles from Ne-Yo and Sia being commissioned. They proved unsuccessful and a few gems were left uncovered... but what if they were released in 2015? Which album cuts would have found their way to the higher region of the charts?
"Night of Your Life" was serviced as a "promotional" single as a lead up to the album's release and still managed to chart at number 81 on the Billboard Hot 100, but with more radio promotion and live performances, the song could have done much more. "Taller than a mountain, deeper than the sea, you're boiling hot for me babe, one hundred degrees," Hudson beautifully belts on a great single that is sadly sitting in the pop/dance attic.
Another potential hit if given the chance? "Repeat" featuring UK pop star Jessie J followed in the footsteps of the Hudson collaboration, but was accompanied by slightly more subtle dance beats. The mid-tempo offering shined thanks to a standout, emotional vocal performance from Jessie J as she finds herself getting over a current lover, getting annoyed that the same unpleasant scenario is being played over and over again.
However, just when listeners think the song is going to be a somber tune throughout, the energy picks up and "Repeat" turns into an inspiring, encouraging pop song about picking yourself up from the ashes of a relationship. "So go out and party, cause I'm just getting started, and I'm dancing to a brand new beat, cause you're just stuck on repeat, repeat, repeat," Jessie J sings on the track's contagious chorus, one that could have ruled the charts in 2012.
Besides "Repeat" and "Night of Your Life", Guetta had already released all of the potential hits from Nothing But the Beat. Of course, the exceptional "Play Hard" featuring Ne-Yo and Akon could have been received better. That brilliant and unexpected "Better Off Alone" sample alone deserved a GRAMMY Award, but unfortunately the number 64 peak is all it could muster up. A Guetta overload perhaps?
What other track from the Nothing But the Beat era could have proven successful if ever released as an official radio single?
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